The SERP Volatility Sensortracks volatility of Google’s SERPs based on daily changes in rankings to monitor any signs that could indicate an update to Google’s algorithm. Since Google updates its ranking algorithm often, their results pages can change all the time. By letting this tool monitor Google’s behavior for you, you can determine if the industries you operate in are more or less susceptible to change compared to the rest of Google’s search results.
- Industry/category-based volatility scores
- Scores updated daily
- Integration with Position Tracking to measure the volatility of your own custom set of target keywords
- Compare the presence of SERP Features, AMP, and HTTPS across industries and countries
- Set up notifications to stay informed of any major volatility